You are an Engineer in the Testing Department of the Winter Tire Company of Minneapolis, Minnesota. Your company produces unique types of automobile and truck tires. These tires are designed specifically for winter use in areas where extreme winter conditions are typical. Such areas often have heavy snow accumulations and ice-covered roads for as many as five months per year. (Minnesota, Alaska, North Dakota and Montana are all such areas.)
To cope with these extreme winter conditions, your company produces two specialized types of tires that are to be used only during winter months. These are: (1) “Vulcan tires, ” which are studded with metal studs that can grip the ice, and (2) “Hercules tires,” which have extremely deep and rugged tread designs to grip snow. Unfortunately, the market for these specialized tires has gradually declined as other tire manufactures have shifted production to so-called “All Weather” tires that can be left o a vehicle year around.
The decline in sales has concerned your company’s President, James Lott. To complete successfully with “All Weather” tire manufacturers, President Lott would like to be able to develop research that would document the fact that Vulcan and Hercules tires significantly out-perform “All Weather” tires produced by the three major competitive companies (Akron Tire, Good-Day Tires, and Suzuki Tires.) At present, no such performance comparisons exist.
At President Lott’s request, your Department Manager, Mr. Lewis Boyken, has called you into his office and instructed you to design a small-scale pilot test to determine if it would be practical for the company to invest in a large-scale comparison test of the sort that President Lott would like to have.
The meeting was brief, and there were no written instructions. So immediately after the meeting with Mr. Boyken, you quickly wrote down topics that you remember Mr. Boyken mentioning. (Your notes are attached. )
Using whatever information you wish from the attached notes, and adding any useful information you would like to invent, write a proposal for a small-scale test of Winter Tires against “All Weather” tires.
Your notes of issues mentioned by with Mr. Boyken:
(Here listed in alphabetical order.)
Results: recording, presentation?
Tires to be tested?
Test design? ( e.g., Acceleration, Braking, Skid, Hill Climb. Others? )